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Friday, 7 January 2011

Amnesty campaign makes the invisible visible

Sometimes the choice of media is as much a part of the idea as the words and pictures. This is proved here by this wonderful piece of work for Amnesty International.

Created by Brothers and Sisters and Mentalgassi the campaign highlights the plight of Troy Davis, on death row in the USA for a murder he's always claimed he didn't commit and for which there is no physical evidence.

Davis' face appears on bars of fences at three locations in London. When you look at the fence directly the image is invisible, but when viewed from the side Davis' face eerily appears as though behind prison bars.

The campaign is a call to action for people to visit www.amnesty.org.uk/fence

Posted by The Lounge at 16:48
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1 comment:

  1. Kirsten2 December 2011 at 15:02

    hi there,

    since you kindly covered our Making the invisible Visible campaign last year, I thought you might want to see what we've just released for this year's campaign. Check out http://making-the-invisible-visible.posterous.com/

    Thanks :)

    ReplyDelete

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