What’s your PIN?
Don’t worry you’re not being asked for your bank card PIN. It’s all to do with the BlackBerry hype! What was once a phone associated with the suited and booted white collar workers on rush hour trains; is now as essential a gadget as an iPod!
Businesspeople have always been attracted to the QWERTY keypad and the advanced innovations BlackBerry offered in comparison to other phones. Now the BlackBerry has gained a whole new audience who use the phone for a whole new purpose. You can carry it around all day constantly updating your statuses, keeping your followers and friends in the know (even if they really didn’t wanna know) and best of all, because we all know that turning it off would be social suicide, you can keep it under your pillow at night so you never miss a thing!
Nicknamed “CrackBerry” (for obvious reasons) the QWERTY keypad, push email and Wi-Fi capability of the Smartphone is making social networking more convenient, more instant and even more addictive. The Smartphone also comes with its own Instant Messaging service. As MSN, AOL and Yahoo messenger use decline BlackBerry is breathing new life in to IM-ing.
BlackBerry Messaging (BBM) allows BlackBerry users to communicate with other BlackBerry users in real-time anywhere in the world for free! Once the software is installed all you need is your PIN which is an eight character identification number assigned to each BlackBerry device or you can just scan your barcode. BBM is proving to be BlackBerry’s most popular feature. BB users hardly speak anymore and if you’re not on BBM you probably won’t hear from your friends as much.
Facebook has turned in to a BBM hunting ground, 1 in 5 statuses saying: “Send me them BB PINS ppl, Add me on BBM, Scan my barcode, Who’s on BB?, Where’s all my BlackBerry Crew?...” and the ones that sadden me the most: “If you aint on BB your late, I dnt txt or call its a str8 BBM ting” and worst of all “ if you do not own a BLACKBERRY can you REALLY call yourself a COOL CAT? are you really WITH IT? Are you REALLY A WINNER? THE ANSWER IS A BIG FAT NO!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!” (yes someone on my Facebook did post this).
It is surely BBM that transported the BlackBerry Smartphone from the businessperson’s briefcase in to the young person’s jeans pocket. In between complaining about the poor battery life, constant freezing and annoying broadcasts, BB users are more in love with their phones then ever! It seems like everyone and their dog is on a BlackBerry hype!
Edwina aka Miss Hardy, 22, London
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