'The viral, created by The Lounge Group, aims to change the way consumers think about sex and the way they think about safe sex, while promoting Skyn condoms...
The viral takes players on a tour of the seductive city of Randyville, where the character battles with saucy cleaners with naughty trolleys, maintenance men with hard, shiny helmets, and promotional boys dripping in chocolate body paint.
The story behind the game is that the character has just finished work and has to collect as many condoms as possible on the way to a nightclub to meet their partner for some ‘Skyn on skin sex’.
Marta Toth, communications manager at Ansell Consumer Healthcare, said: "'Skyn it to win it’ is a fun way to engage with our consumers, giving them the opportunity to experience a unique product with a unique positioning, in a unique way."'
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